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 Where’s Washington Heights????

The word Demographics has been a large part of my vocabularity in the past year as I tweek reports at work for the marketing dept.  Demographics is big business…and in a way, shapes business.

With that said:

Today I received a piece of mail from the New York Magazine.  It was a solicitation for a subscription.  Inside of the envelope I found a bookmark sized “subway map” of Manhattan.  I have scanned it and included it in this post.  Now, what really bothered me was that this “map” only goes as far uptown as 145th Street!!!   Essentially it has cut off the top 1/4 of Manhattan…including my neighborhood, Washington Heights.

When people hear “Washington Heights” they either think of the well established Orthodox Jewish or Hispanic populations. While both of these groups are present here, the demographic continues to change. Our neighborhood has continued to be populated by members of the Broadway community, musicans, actors, and the young upwardly mobile seeking an investment in affordable real estate. Washington Heights is a fantastic neighborhood with a lot to offer…yes, we are missing a NY Sports Club and a nice sized grocery store (but Fresh Direct does deliver here!)… otherwise I have no complaints.  It is also a very green area of the city, and the Hudson River is just outside my front door. 

 When I first moved to NYC in 1999 I sublet my friends apartment here in the Heights…then after meeting my husband, I moved back here from Queens as he owned an apartment here.  I have lived permanently in the ”Heights” neighborhood since 2003.  My husband and I own a coop apartment in the building my husband originally bought an apartment in 1989.  Within 3 blocks of our building the restaurant selection includes upscale Latin American, Chinese, Sushi, Indian, Greek, a Cafe, and a Bar that serves food (owned by some Rockin’ Morrocans).  Not to mention the Starbucks, Dunkin Donuts, McDonald’s and various Pizza Joints.  We also have Ft. Tryon Park which hosts the Cloisters and Sir Williams Dog Run…which is the largest dog run in the city and is frequented by dog owners from all over the city.

Here is a great article AM NY recently did on the Heights.

I went as far as to write New York Magazine.  To ask them if a 37 year old, white, married, female was not a part of their demographic?  And being part of that demographic…should I be living below 145th Street? 

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Ok, just a little update. I was Googling Washington Heights to read more about the history. Guess who has a page with info…yep, New York Magazine. However…there directions to the neighborhood are completely wrong! They say take the 6 train to Parkchester….that the BRONX! This article was dated in 2003 and with further research, I found that the magazine has been sold since then.  Here is there current Marketing Package.  And, I guess they like their “younger demographic”  as 48% of their readership is 18-34…suddenly, I feel old.

 In case you’d like to visit this fantastic neighborhood,

You can find the entire New York City Subway Map HERE

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